At Shop TODAY, we think about holiday gifting all year long. That means when Magic Mixies, one of the hottest holiday toy brands, launched its new genie lamp this June, we were already adding it to our mental list of gifts we love. So, it’s safe to say that we take everything from luxury gifts to stocking stuffers under $10 very seriously.
Lucky for you, lifestyle expert Amy E. Goodman recently stopped by TODAY to share some of her top gifting picks to stash in their stocking. From glossy lip oils to a sleek beard trimming set, there's an option for everyone on your list.
On top of that, we also wanted to share the wealth of our gift giving research and rounded up the best stocking stuffers we have gifted, received or wish listed over the years. From stocking stuffers for kids to tech gifts small enough to fit in a stocking, these picks are perfect for everyone on your list.
As seen on TODAY | Best stocking stuffers, according to editors
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Best stocking stuffers as seen on TODAY
The Truffleist Truffle Honey
"Here’s a stocking stuffer that will make you immeasurably popular with the foodies," suggests Goodman. This truffle honey from New York-based brand The Truffleiest will surely add some pizzazz to their charcuterie board, pizza or any dish of their choosing. Each jar is filled with a blend of wildflower honey and Black Summer Truffle for a sweet and salty taste. Yum!
Sticky Be Socks Be Merry Grip Socks
Grip socks come in handy outside of exercise, too: They can be worn around the house, especially if you have slipper floors, to keep you grounded, or for when you just want to cozy up on the couch. This pair, in particular, is perfect for the holiday season, boasting a cheerful saying and seasonal colors. "Every pair of socks features a core 'be' life printed on the sole that’s mean to inspire and keep you motivated mentally and in your daily life," explains Goodman. But, these socks come with tons of comfort, too, with sweat-absorbing cotton fabric, a padded footbed and elastic arch support. There’s also no show, knee high and more styles for the whole family.
Cordbrick Version 2.0 Weighted Cord Holder
This weighted cord holder prevents falling cords. That way, they can keep all of their cords neatly tucked away on your nightstand or any surface, including when they travel. The holder can even prop up mobile devices, according to the brand, through the same grips and work as a cord wrap.
Pure Enrichment TRYM Lithium Rechargeable Beard Trimmer Set
For its price, this beard trimmer set looks more luxe than it costs. It claims to achieve the same salon-quality results at home with various comb attachments (which can work on the hair, face and body), stainless steel blades and other essentials. The powerful motor can provide up to 80 minutes of cordless use until it needs to be recharged, and the device overall will look sharp on their vanity.
Dior Addict Lip Glow Oil
Dior’s lip oil was one of the most talked about beauty products this year because it leaves immense shine and hydration to the lips. The product is infused with cherry oil to boost all of these benefits and more, including softer, nourished and revitalized lips, based on its description. "It’s intended to be worn alone to enhance your natural lip color, but can be used as a lip primer under lipstick or as a topcoat for a truly volumizing, mirror shine," says Goodman.
Sprig Body & Linen Mists Essentials Pack
The Sprig Mists Essentials Pack comes with six travel-sized mists that can be used on the skin, clothes, bedding, towels and more. Each is meant to renew the senses, and add a bit of peace and renewal to your day. The scents range from mint to lemongrass, and are available individually in both travel and full size versions.
Even better? Use the code SPRIGTODAY at checkout and receive 15% off through December.
Best stocking stuffers, according to editors
BobbySue’s Nuts Mixed Nuts Pouch
Add a little extra flavor to your dish with BobbSue's mixed nuts. Sprinkle them on top of a salad, wrap or just straight into your mouth for a healthy and tasty snack.
"Honestly, if I found a spicy nut mix in my stocking, that would probably be the highlight of my holiday," senior SEO editor Jess Bender says. "My favorite — besides a homemade mix — comes from BobbySue’s Nuts, who have taken snacking to a special new level."
Burt's Bees Facial Cleansing Towelettes with Cucumber & Mint
These makeup wipes have become a stocking stuffer staple in editorial assistant Sierra Hoeger’s house, which means she looks forward to receiving them every year. “They’re one of those products you just don’t think to buy for yourself,” she says. “And Mom knows best...she knows I’m not buying them for myself.”
Pura Vida Brighter Days Bracelet
Bracelet stacks are having their moment, and Hoeger likes these classic thread bracelets “because they’re a no-frills addition to any bracelet stack!” Since its inception, the brand has partnered with more than 300 charities, meaning your gift will give back.
Lindt Lindor Holiday Milk Chocolate Truffles
For as long as I can remember, my parents have put Lindt milk chocolate truffles in my stocking. With its silky interior and rich flavor, it’s one of my favorite truffles on the market — perhaps tied only to Ferrero Rocher — so I savor each one.
Running Press The Mini Bonsai Kit
Searching for a gift for a gardener? Whether they’re an amateur or an expert, they’ll love this mini bonsai kit. Deputy editorial director Alexandra Deabler’s boyfriend has always wanted a bonsai tree, so she’s putting it in his stocking. “Seems cute and easy,” she says. “And the package is so small, it easily fits in a stocking,”
M-Plateau Phone Purse Sticker
SEO editor Amanda Fama used to have a stick-on wallet and says, “it was so convenient while trying to find my cash or subway card in a rush.” She recommends this style because it has a snap closure and multiple pockets.
WK IEASON Lip Balm Holder Keychain
Lip balm is a necessity for Fama especially during the winter months, so she has this lip balm holder keychain on her wish list. “One of these keychain holders would make it so much easier to find my Chapstick in an instant,” she says. “These ones in particular are built with tight elastic sleeves that can fit a variety of different lip balms, which is nice.”
OurCaliHome Birth Flower Bookmark
Shop TODAY SEO intern Domonique Tolliver has “a nasty habit of losing the paper, rectangle bookmarks you get from bookstores,” so she has this adorable bookmark on her wish list. You can customize it with your initial, birth month flower and preferred scent, making it the perfect personalized gift.
La Roche-Posay Cicaplast B5 Lip Balm
Cold weather can mean dry skin and that includes your lips. Tolliver says she uses the La Roche-Posay Cicaplast balm for her body and is excited to try their new lip balm.
“Cicaplast is like liquid gold for my extremely dry and sensitive skin,” she says. “I need to take care of my lips as well as I do the rest of my skin so this will be an A+ addition to my skincare routine.”
Tony's Chocolonely Candy Cane Dark Chocolate Bar
Associate social media editor Dani Musacchio says she is “a big fan of Tony’s Chocoloney’s chocolate bars.” This bar combines 51% dark chocolate and candy canes.
SUPRUS Electric Candle Lighter
Musacchio recommends this candle lighter for any candle lover. The gadget has a 360-degree rotatable neck that they can shift as their candle burns with time.
Flint Classic Retractable Lint Roller
Commerce photo editor Kara Birnbaum gifted her co-worker this retractable lint roller because it's “so convenient to have as someone who is a cat owner.” When not in use, the lint roller contracts into a compact cylinder.
Deux Glazed Donuts
Shopping for someone with a sweet tooth who is also gluten-free? Stuff their stocking with these gluten-free glazed donuts. Social media editorial assistant Annie Shigo says these are the “perfect sweet treat for gluten-free people that can’t have a lot of the normal holiday treats!”
Heatonist Tropic Star Hot Sauce
Finding gifts for home chefs can be tricky, especially when it seems like they already have everything in their kitchen. “I always really love gifting hot sauces you typically wouldn’t find in a supermarket during the holidays,” Bender says. “I tried this zippy, zesty one at a hot sauce convention a while back and everyone who’s had it LOVES it.”
Lego Bird's Nest
If you’re shopping for someone who has a creative side, consider grabbing this Lego stocking stuffer. Bender “can’t get over how cute some of these Lego sets are nowadays,” and says, “I’ll probably give this to myself, if I’m being totally honest.”
Glossier Limited Edition Balm Dotcom
Glossier just dropped two limited edition Balm Dotcom lip balms — hot cocoa and cookie butter. Musacchio says they’re “so cute and make the perfect stocking stuffer.”
PSA: While the cookie butter flavor is sold out, you can still grab the hot cocoa flavor.
Jellycat Pretty Patisserie Tarte Au Citron Food Plush
Whether you’re shopping for someone who loves to make sweet treats or loves to eat them, this sweet plushie will be a winner in their stocking. “I grabbed this sweet little Jellycat for my dad’s WFH setup because he loves lemon meringue pie,” Bender says.
Olive & June Nail Polish Kit
The holidays are a great time for a little at-home spa time, and this bestsellers nail polish kit is the perfect excuse for a little self-care. “At the Hoeger household, especially as my sister and I have gotten older, stockings are for self-care,” Hoeger says. “I can almost always expect a nail polish pack.”
Olio Piro Olive Oil
Need the perfect finishing olive oil? Olio Piro has you covered. "It brings an extra note of bold herbaceousness to lighten up decadent dishes, or complement a fresher main like a big salad," Bender says.
Custom Personalization Solutions Personalized Ceramic Cat Ornament
Receiving Christmas ornaments as a gift is an excuse to start the Christmas countdown again as soon as the holidays end. Commerce editor Vivien Moon saw adorable personalized ornaments at a Petco event and plans to gift them to all her friends.
House of Rounds Custom Blankets
Use code TODAY30 at checkout for 30% off through 12/31
$23.10
$33.00
House of Rounds
BaubleBar Assorted Earrings
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$19.60
$28.00
BaubleBar
Mark & Graham Cozy Essentials
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$19.99
$39.00
Mark & Graham
Shark FlexStyle Air Styling & Drying System
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$249.99
$349.99
Shark
Kenneth Cole Cashmere Collection
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$29.24
$300.00
Kenneth Cole
State Graham Tote Bag
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$80.50
$115.00
State Bags
Allbirds Men's Wool Loungers
Use code TODAY35 at checkout for 35% off through 12/15.
$68.25
$110.00
Allbirds
Oneida
Our Seen on TODAY pick sold out. But we have 30% off site wide with our extension.
$20.99
$60.00
Oneida
Backbone Lightning Products
Use code TODAY30 at checkout for 30% off through 12/31.
$69.99
$99.99
Backbone
Winter Leather Gloves for Women
“I received a pair of leather touchscreen gloves for Christmas once, and I use them every year,” Fama says. She recommends this cozy pair because it works with a touch screen, Plus, she says it’s “a bonus if they’re chic like these.”
Lemon Lime Liquid I.V. Hydration Multiplier
After thinking about the best gifts to give, it’s time to start thinking about New Year's resolutions. Associate editor Emma Stessman is ahead of the game — “I would looove to get some liquid IV packs in my stocking,” she says. “Help me get an early start on my annual resolution to be better about hydration.”
Summer Fridays Vanilla Beige Lip Butter Balm
Production coordinator Camryn Privette says this butter balm is her new go-to lip product. "I’ve dropped multiple hints that it would be the perfect stocking stuffer to my parents," she says.
The formula keeps your lips hydrated all day while the tint gives them a natural glow.
Herbal Zen Lavender Shower Steamers
Bender wants you to “never underestimate the power of shower steamers!” She’s putting these lavender essential oil shower steamers in her mom’s stocking to help her unwind after a stressful few months.
Starbucks Gift Card
We all know a coffee lover who would love to have some extra cash to help fund their caffeine addiction. “Starbucks or Dunkin ‘ gift cards are another staple that manages to find their way into our stockings every year,” Hoeger says.
Dieux Tattoo Forever Eye Mask
Birnbaum and Moon both recommend these Forever Eye Masks that actually last (almost) forever. “I love those reusable Dieux eye masks,” Moon says. “I’ve had mine for like two years now.” The brand says the masks are best for boosting hydration and plumping fine lines.
Anker Portable Charger
We all know someone who’s phone is always dying, and sometimes it’s ourselves, present company included. For Deabler, it’s her sister who she is planning to gift this portable charger. She says it “works really well” and is “small, compact [and] easily fits in a stocking.”
Lancôme Lash Idôle Lengthening & Volumizing Mascara
Your makeup can always use an upgrade and Lancôme is the perfect brand to spoil yourself with. Bender says this Idôle mascara has ruined her for life.
“I don’t think I’ve ever had my lashes look as lifted as they do when I apply this thanks to the curved wand that touches every strand possible,” she says. “I also just ran out so the timing couldn’t be more perfect for gifting.”
Madewell French Hair Pin
Step aside claw clips, there's a new hair accessory in town. French pins have become the talk of social over on TikTok and have made their way onto Moon's holiday wish list.
"I’m hoping to get a French hair pin because it’s so pretty and seems like a fun accessory that doesn’t damage your hair," she says.
Coffee Mug Warmer
Fama had a mug warmer for her work-from-home setup and says, “It truly elevated my coffee-drinking experience every morning.” She recommends adding this option to a stocking because it’s compact and “perfect for coffee lovers who take their time sipping.”
Light Blue Pour Homme Eau de Toilette Travel Spray
Finding the best gift for your mom can be tricky, but gifting her a travel-sized version of her favorite scent is a great option.
“Light Blue is my mom’s favorite perfume, and I gifted her this travel bottle last year for Christmas. It’s the perfect size to keep in your purse, and I’m hoping to receive one of my own soon!” Fama says.
Fenty Beauty Glossy Posse Full-Size Trio
Fenty’s Gloss Bombs serve sparkle and shine without the sticky feel. "This holiday trio is one of my favorite stocking stuffers because it has three full-size versions of their gloss types (heat, original and cream) for users to try! They’re also the prettiest shades for everyday makeup," editorial assistant Madison San Miguel says.
This trio is a true bang for your buck. An induvial lip gloss costs about $21 and you can score three for almost the same price.
19/99 Mini Pencil Set
This versatile pencil set can be used on eyes, lips and cheeks. I love using the brown- and champagne-colored pencils to accentuate the inner corner of my eyes and the rosy-colored pencil to line my lips. Plus, it comes in an adorable little case that makes it easy to slip in any teen's stocking.
Ippodo Tea Rich Matcha
Bender would love to restock her matcha-loving boyfriend’s tea stash with this Ippodo tin “that he’s loved in the past." This tin includes about 20 servings of matcha, according to the brand.
Women’s Power Stride Tab Sock (3-Pack)
For Stessman, socks are something she hates “spending money on” but she finds “having good pairs makes such a big difference.” Last Christmas, she received these socks and loves them. “They don’t slip, are comfortable and I haven’t had any issues with blisters while wearing them,” she says.
‘REPLICA’ Memory Box Mini Perfume Sampler Set
Tolliver bought this set on the journey to find her new winter scent. “I’ve been wearing one scent a day to figure out which full-size bottle I want to commit to,” she says. “I think sets like these are great for people who want to get into fragrances but don’t know where to start.”
Apotheke Cardamom Chestnut Ceramic Scented Candle
After the holidays end, there are still many months of winter for burning your favorite candles. “This cardamom chestnut scent has been haunting me ever since I whiffed it,” Bender says. “So I’m looking forward for somebody to give this to me — hint hint for anyone in my life reading this.”
